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2 Feb

Keyland Sells Whitby Site to Brierley Homes

Keyland have completed the sale of Phase 2 Broomfields Farm in Whitby to Brierley Homes.

The former Yorkshire Water site is part of a wider 24-acre Broomfields Farm located on Stainsacre Lane, which connects Whitby and Scarborough. Planning permission was granted by North Yorkshire Council for up to 290 homes and Phase 1 is currently being developed by Barratt David Wilson Homes who purchased the site from Keyland in 2021.

Brierley Homes has secured detailed planning permission for Phase 2 which includes 49 affordable homes and work is anticipated to start on site in the coming months.

Keyland secured £2.6 million Government Towns funding through the Whitby Town Deal Board in 2022 for the second phase, which requires the development to be 100% affordable and low carbon including sustainable features such as PV panels and air source heat pumps.

Quote iconOur Six Capitals approach to development, which centres on a Blueprint to create outstanding places for people to live and work, was instrumental in securing the initial funding for Phase 2. This ensured that the development would pioneer low carbon, sustainable living in the Whitby area and we are looking forward to seeing this vision being delivered by Brierley Homes.

Beth O’Hara, Land & Planning Manager at Keyland Developments

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Quote iconSustainability is at the core of Brierley Homes' approach to construction. We are committed to creating futureproofed homes that are designed for modern living, balancing high-quality design with long-term efficiency. We have welcomed the opportunity to work alongside Keyland on this exciting project and look forward to seeing the vision brought to life.

Tony Dodds, Chief Operating Officer at Brierley Homes

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Quote iconAs the geographically largest council in England, the affordability of housing is an issue across North Yorkshire and there is a pressing need for more affordable homes in coastal towns such as Whitby, as well as in our national parks. There are currently about 7,000 applicants on the council’s housing waiting list, with around a third of those seeking affordable homes on the coast. As a result, we welcome the delivery of this project through Brierley Homes and our partners at Broadacres Housing Association, who will manage and maintain them. We are committed to doing all we can to allow people to live in the places that they wish to, ensuring there is a reliable stream of affordable and sustainable homes for families across North Yorkshire.

Cllr Simon Myers, North Yorkshire Council’s executive member for housing

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